Talent Name
Al Schwartz

Executive Producer of “Masters of Illusion”

Al Schwartz began his professional career at WKOW TV, which was Madison, Wisconsin’s first television station. He was a member of the original staff when the station had its first broadcast in 1953. He went on to host two daily television shows, “Al’s Pals,” an afternoon children’s show, and “Club 27,” a late-night show featuring university and professional talent.

Schwartz served in the U.S. Army from 1954-1956 and was assigned to special services “Armed Forces Far East,” where he also produced variety shows for officers and NCO clubs. In 1955, he was designated as a liaison to Ed Sullivan and introduced Ed to GI and Japanese talent in Tokyo. Following his tour of duty, he resumed his television career at CBS in Chicago as a stage manager, while also studying at Chicago’s famous Second City.

In 1964, Schwartz partnered with Hall Wallace to form Schwartz Wallace Productions. Together, they produced several Emmy award-winning documentaries. In 1973, he began working for Dick Clark, an association that lasted more than 40 years. Together, they produced several shows and award programs, including “The American Music Awards,” “The Academy of Country Music Awards,” “The Golden Globes” and “The Primetime Emmy Awards.”












May 2016